EPCH leads Indian Handicraft Industry’s representation
to prime overseas shows

The month of September saw EPCH lead the Indian handicrafts industry’s contingents to many trade shows in Europe, Asia and the Middle East. These contingents have returned with good tidings from Spoga+Gafa, Germany; Autumn Fair, UK; Maison & Objet, France; Asia’s Fashion Jewellery & Accessories Show, Hong Kong; HOMI Milano, Italy; INDEX, Dubai; and India Trend Fair, Japan......more

Baskets & Boxes - Market Opportunities in EU

The European market for baskets and boxes is growing. Germany and the United Kingdom are especially interesting target markets for exporters with the mid-mid and mid-high segments offer ing the maximum opportunities. To appeal to consumers in these segments, one should pay attention to design, decoration, craftsmanship and the story behind one’s baskets and boxes. Sustainability can also add value. In home decoration, baskets and boxes range under the category of “storage”. Broadly speaking, they can be split into more decorative storage (basketry) and more functional storage (boxes). Both are containers used for putting loose things out of the way and keeping the home tidy. ......more